9/3/2023 0 Comments Parallax scrolling and seo![]() It can be sorted by converting the image content to actual text. image having text, Google does not read it! This can lead to low SEO ranking. However, if the website has infographic.i.e. If the parallax website is one page of content, images, and good visual display it is OK. Parallax scrolling may lead to low valuation for SEO ranking. (2)Īlthough parallax scrolling is widely used and is a good function that leads to a loyal visitor, there are issues associated with it too. This requires them to back-track their search or find a specific content. Hence, infinite scrolling is a bad technique for websites focussed on task accomplishment activities. The user might feel overpowered by the abundance of information presented by scrolling a never ending page (leading to low conversion). In specific task accomplishment, users find grouped content more interesting. However, if the goal of the website is to assist users to locate a specific task or compare choices, it can hurt user experience. If the goal of the website is to stream content continuously and the content structure is flat, it can be useful. Using this technique depends on the goals of the website. (1)Īlthough scrolling is a very popular design and frequently used across most websites (especially e-commerce), it is not for every website. Nested tables take a lot more time to load than CSS for the same design. Tables might obstruct the flexibility of the page affect SEO. Presentation is kept separate from HTML, when CSS is used, so maintenance of tables in CSS is a bit easier. HTML5 advocates avoiding tables in page layout and HTML 4.01 disallows it. ![]() ![]() This is further exacerbated when the table is nested. Most screen readers find it difficult to understand tables as they are supposed to read it in the sequence displayed in HTML, and the content within a table layout becomes puzzling when read from left to right and top to bottom. Although designing tables may be easy, the maintenance is tough. Using tables in a web page layout makes the page complicated, as most layout tables use a lot of table attributes such as colspan, rowspan and nested tables. There are web design techniques that should be avoided or chosen with objective analysis, as they might be either harming website design, or diminishing SEO valuation. Such websites qualify a low rank in SEO valuations, resulting in poor traffic and low site ranking in search engine ranking. It doesn't suffice the basic requirement of user experience. This sequence, if repeated by other companies, leads to a group of inadequately designed websites. The worst thing any company can do is to copy another company's website and implement it as his/her own. It requires artistic endeavor, visualization from user's perspective, and great technical skills to convert the visualized design into palpable creativity. Designing a website is both art and science. ![]()
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